Automation and digital presence for roofing contractors
After a storm, every roofer in the county gets the same calls. The one who answers first and follows up on the estimate gets the job.
Where roofing businesses lose customers.
Seasonal whiplash
Roofing runs on weather: slow months, then a storm, then more leads in a week than the office can handle. Whatever system you have breaks at exactly the moment it matters.
Storm leads that go cold
Storm-damage homeowners call several roofers at once. The first callback and the first inspection slot win; a lead that waits a day has usually signed with someone else.
Estimates nobody follows up on
A roof is a big decision. The estimate goes out, the homeowner goes quiet, and nobody calls back because the crew is already on the next job.
What we build for roofing businesses.
Storm-lead intake
Every inquiry lands in your CRM with the address and damage notes filled in, the owner gets pinged, and an inspection slot is held while the lead is warm.
Estimate follow-up
A check-in sequence starts when an estimate goes out, drafted in your voice, and stops the moment the homeowner replies or signs.
Review requests after every roof
The review ask goes out when the job closes, and every new review gets a drafted reply that you approve before it posts.
What it costs.
Estimate follow-up: a scheduled sequence after every estimate, stopped the moment they reply.
Storm-lead intake into your CRM plus estimate follow-up, sized for your busiest week, not your average one.
Lead to contract: intake, inspection scheduling, estimate follow-up, and reviews in one system, with a log of every action.
Every build starts with the $750 automation audit — credit applies to your invoice if you proceed.
Short answers.
Start with what’s broken.
The $500 audit shows how customers find you. The $750 automation audit adds what happens after they call.
See all automation workflows → · Looking for search rankings specifically? roofing SEO →